In fact, the pages that make up The Content Marketing Hub alone bring in 26, visitors every month. Very few people are willing to put in the work required to create a content hub. Thanks Brian! I love your content. Thanks again! I was wondering how you feel about affiliate marketing as a way to monetize blog posts? I noticed your main source of revenue comes from your courses. Hey John, affiliate marketing can definitely work for monetizing blog content.
Gotta keep the street cred. Wow Brian I love this and the huge amount of effort you put into your content, just spent about half an hour devouring this and taking top tip notes, and on a Saturday night too! Guess I have the marketing bug! Thanks again Hannah Ingram. Interesting about creating sections in content Brian. Good stuff as always. Thanks Chris. So it makes sense to parse your content into as many sections as makes sense. And can help with passage ranking.
Already many years we have HTML5 tags that have to replace the such as , , , etc. Thank you Brian for this extensive guide on SEO in It really helps to better understand online marketing for both beginners and experts! Well written! This year was actually a pretty slow year for SEO. But there were definitely some major changes. And new stuff coming in the pipeline like core web vitals to keep an eye on.
Since then thats all we use and then use Elementor to get the highest GSP scores but mobile is still maybe at best. And unlike you as you admit spending a ton of money to go to Next. And this post today like the example you submitted in this post is a 43 mobile red page speed score. Love your insights and blog its always research and proven data driven and refreshing to see people like you are around in this SEO game after I been following it now for 17 years.
My overall take is that pagespeed is a ranking factor. But not as important as many people think. That said, improving pagespeed makes sense no matter what for UX and conversions. Which is the main reason we invested to heavily in improving it. A site with no visuals or visuals that are super grainy and compressed will load faster than one with sharp, retina images.
Do you think Google will try to force AMP again.. It almost went that way a year or two ago and then it seemed like they backed off. Probably not. As you said, there are so many SMBs out there. A hugely useful, in-depth look at what we should be preparing for in — thanks as always Brian! I have used these points in two of my blogs and after these recent google updates, its boost my website traffic 5X. New into blogging, but thanks to your blog I am learning a lot.
Hope I will start with the right foot. I designed my website by myself, and got it to score on Google Speed and GTmetrix. Hi Brian, Another great article. Since the latest Google update, my website traffic has dropped by third, Rich snippets have gone from my listings. My page speeds are good Speed Index 1. Thanks Haris. But yeah, always good to be one step ahead of the game. You are awesome at what you do Brian Dean and it clearly shows. What is the best way for a beginner to start learning SEO in your opinion?
I have learnt it in bits and bytes and hence lack the confidence. Any redirection would be of great help! Thanks Santosh. Hi, Brian I think the first chapter is missing some key points related to how to optimize any particular website for Core Web Vital. You have just mentioned that you have hired some agency.
But for companies with tight budget it might not be the case. Hi Mikey, I hear you. The issue is that every site is different.
And has different issues that need to be fixed. Great article. I came to it to read about Core Web Vitals. As a non-techy person, I have no idea how to fix the issues. Right now the CLS is a big problem, can give a tutorial on fixing these issues? Thanks Jere. I recommend working with a developer to help. Hey Brian, this post is a great one. I love to reading your post. I had a question, how many blogs shoud I post per month on my website?
What would be the best number of posts to publish? Just focus on putting out Skyscraper content. Used it on all our client sites and their scores are nearly perfect now. Hi Brian, as always you add real value and actionable tips to get better.
Thanks for the extensive tips. Brian, I cannot agree more with you in every advice you have given us, I can only thank you for this wonderful content and I will keep it in Pocket to reread it again and again. Great post as usual Brian. Looking forward to implementing this in I love your analysis of Core Web Vitals in particular. Wishing you a wonderful ! When it comes to video on the articles, do you recommend that the videos be essentially the same thing as the body of the article?
You want to use videos that complement the text-based content. Brian, you have only 2 new chapters. Another poece of art and really well explained. I just have one question regarding featured snipped. You recommend to use H2 and H3 subheaders for a better chance to get no 0.
Good question there. The most important thing is that the H tags are all consistent. I am going to work more on featured snippets, visuals, and Youtube channel in the new year. Thank you very much for providing the detailed and practical guide. That really helps a lot. I always follow your instruction and honestly its really good for me. Hi Brian Dean, great content as always.
Unfortunately since the may update, google got too generic on the results and just want to show content from big brands like pinterest. Thanks for another comprehensive post, Brian. In relation to the Discrete Sections, are H3 headings an absolute must?
I divide posts into H2 sections. For example, my post on Germany includes headings on Destinations and Transport which have H2 headings attached.
However, the transport heading is sub-divided into Rail, Bus and Road. Would the latter sub-divisions need H3 headings? No worries there: H3s work just as well as H2s. The important thing is that all the headings have the same H tags. You set the standard for valuable content Brian! This post was epic and insanely useful.
Thank you! Yup, SEO can be pretty overwhelming. I definitely wish there were guides like this back then! Great tutorial yet again! Never thought of building backlinks as a podcast guest. Smart stuff here! Voice searches tend to do better with longer, more natural-sounding phrasing. When people type, they tend to abbreviate. You have to make sure Google can see this so-called lazy-loaded content. Finally, ensure you use the same meta robots tags on the desktop and mobile sites. Google has reiterated that content quality is critical for ranking success.
Refer to the EAT principle: expertise, authoritativeness, and trustworthiness. These factors help determine if a webpage has useful quality content. There are a few ways you can ensure quality content. First, create buyer personas, which let you understand what kind of content your clients value.
Second, conduct search intent research, which helps you map out the consumer journey. Third, use this information to create content that fits the format that your users prefer.
Finally, keep EAT in mind as you craft your content. Back up claims with statistics and facts. Having authoritative sites link back to you is another way to prove that you fulfill the EAT criteria.
According to our State of Content Marketing Report , long reads of 3,plus words get three times more traffic and four times more shares. They also achieve 3. Start focusing on long-form content to achieve higher search rankings. That said, your content must maintain quality. The aim is to provide users with shareable information that keeps them engaged.
How do you achieve this? First, break up your content into sections with H2 and H3 subheadings to make it more scannable. Subheadings are especially important for mobile sites. Second, ensure that you link to relevant, authoritative sources with a solid authority score.
Finally, ensure your content is easy to share. Include obvious sharing links at the headline and again at the conclusion so that readers can share with a quick click. Sometimes, when you type something into Google, you may notice a box at the top of the SERPs, above the actual results. Scoring a featured snippet is a great way to get on that coveted first page of results. There are also rich snippets, including images, star-based reviews, product prices, and similar bits of information.
To create snippets, focus on question-based queries and relevant keywords. The content recommendation tool identifies user behavioral patterns over time and gradually learns these habits. Also, be sure to personalize the website content and elements based on your user. While the basic skills and knowledge are still important, your brain needs to be flexible to adapt to the rapid changes.
The business opportunities are still out there. He recommends pivoting your approach from a singular focus on just consumer behavior to a dual process that involves understanding the market in which these consumers operate first. Utilize all tools, platforms, and sources of business intelligence at your disposal.
If we look back at the increasing number of SEO tasks that we are able to automate in structured data generation, quality content, etc. And she said doing things to help Google identify and rank passages will be a big new SEO trend in Click here to download SEO Trends In addition to overseeing SEJ's editorial strategy and managing contributions from
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